Table of Contents

Stop obsessing over growth and instead focus on high-quality content, building community, and attracting the right people to your profile

The Difference is Not Size; it’s Strategy

Here’s the truth, follower count doesn’t guarantee brand deals.

Brands want to see high-quality content, a strong portfolio, and proof you can get results & connect with your audience.

I know creators who have tens of thousands of followers and are trying to charge $1K+ per reel, but they don’t have any proof of influence, so they can’t close consistent deals. These influencers think “because I have a lot of followers I should charge a lot, right?”. The answer is “you can charge them whatever you want”, but the key to having consistent brand deals is being able to proof you can make brands money (based on past brand deals) to make brands not only pay you that much, but come back for more.

Getting thousands of followers from a meme reel is impressive, but it doesn't automatically make someone an influencer. To truly be an influencer, you need to have the power to "influence" others. Meme reels are fantastic for boosting engagement and can help you earn good money through the platforms' bonus programs.

But how do you get brands to notice you? Some of the content I post is intentionally for brands, so they notice me and reach out. Other content is for building community. I tag brands strategically as well to get them to pay attention. Together, that balance brings opportunities.

If you don’t have a large following, consider selling UGC. Brands need content to post on their social media, and many partner with UGC creators to produce it for them. You are not required to post UGC content yourself, which is why having a large following is not necessary. If you do have a large following, layer in Influencer services to double your opportunities & paycheck.

Learn about UGC with my free 7-week roadmap or purchase my $27 guide, which includes templates, how to write a script, make a portfolio, set your rates, negotiate your deals, and more.

Below I will give you some of my secrets to get brands to notice me, and to find brands WITH a budget.

5 Steps to Get Brands To Notice You & Make a Deal

This is exactly how I get brands to notice me, step by step, which makes them more likely to message or email me and negotiate a brand deal. I have included not only the actionable steps I take but also two email/message templates I use once I’ve captured their attention.

These steps are exclusive to premium subscribers. If you’ve already purchased our Guide or subscribed to the Premium Newsletter and can’t see the section below, make sure you’re logged in using the email you subscribed with. (Click the menu at the top right of this page to log in!)

logo

Subscribe to our Premium Newsletter to Read the Rest for Only $2.99

Become a paying subscriber of Moms Making Content to get access to the rest of this post and other Premium Subscriber-only content on our website & newsletter.

Learn More about Premium Subscriber Benefits

Recommended for you